Since 1956 Record is the principal brand of the group Rinaldo Franco spa, historical company joining to strength and stability, peculiarities of the family group, a high competitive profile on the market. Lead to success by his founder, Rinaldo Franco Spa never ceased to invest on future , turning research and development of quality into the strategic heart of its identity.
Rinaldo Franco Spa means today security and efficiency , from production to the end user.
The new catalogue Record introduces products entirely made in labs with a perspective of production privileging creativeness , technology and Italian design . In support of the company strategy characterized by the highest specialization , designer products and valued articles of the major world manufacturers ,represented in the italian market By Rinaldo Franco Spa, are not missing.
Each new proposal on the International market is detected, checked and submitted to thorough tests before being included into Record´s ranges. Competence and professionalism impose tight controls in Rinaldo Franco Spa labs that follows carefully the aspects regarding equipments, materials or ingredients to be used for any single need. For a quicker detection and an easier association to the brand, all the Italian products are labeled by a flag positioned close to the article code.
The packaging is studied and tailor-made for each necessity and is marked by the logos of its own distributed trade marks (Record, first of all – Best Bone, cat&Rina and Aquafriend). All the products traded are marked by an homogeneous presentation and a packaging of the articles which is made following obligations and needs of a distribution system always under development.
In order to remedy the display necessities , functional metallic displays for all the range Record , and OTC displays plus floor stands have been created . Rinaldo Franco Spa proposes, furthermore, interesting trade conditions to whom is interested in placing a RECORD CORNER in his shop, very useful to improve the functionality of the room and the presentation of Record products , thanks to an immediate and intuitive image.